Trade Show Displays: why the audience demands more

After spending more than a decade of my professional life attending all forms of trade shows and association events, I am perplexed by the consistent lack of evolution in what a trade show display is (or could be.)

I believe that a functioning trade show display is not a display, but an experience. Read more

Trade Show Displays and 3 essentials you need to have

Having attended several trade shows in the past month covering outdoor gear, military development, and corporate training – our team is constantly intrigued by common elements being left out of the standard trade show display. Read more